Tuesday, April 16, 2019

Three ways to overcome common struggles experienced by young business owners

Being a young entrepreneur has its pros and cons. During times when the cons seem to be winning over the pros, there are practices that you can do to keep your head, and your company, afloat. Here are three examples.

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Keep a calm disposition. Panicking is the worst thing you can do when tough situations arise. As a leader, you should be able to maintain a graceful manner when solving business-related issues. By staying calm, your employees will view you as someone to look up to when they experience similar pressures.

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Look at everything from a long-term perspective. Whether it is an issue on overcoming perfection or fear of being respected by older peers, keep in mind that it takes time to establish your company, no matter what kind of industry you are entering. By understanding that nothing can happen overnight, you will develop a sense of patience that will make you a more competent leader.

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Focus on the positive. There might be times when you or the business will struggle, no matter if it concerns you, your numbers, or your workforce. By trying to look at the positive outcomes of failures, such as developing resilience and widening your perspectives for solutions, you will overcome any kind of problem that will happen in the future.

Dougherty Marketing offers mentorship and training services to people who aim to improve their entrepreneurial and leadership skills. With the company’s services, clients can develop and grow the successful business that they want to have. For more information, visit its official website

The advantages of an e-commerce business over traditional retail businesses

People who want to start a retail business have a choice between traditional retail and e-commerce. Traditional retail means having a physical store, actual products on hand, stocks of those products, staffing, and logistics. E-commerce, on the other hand, allows entrepreneurs to do everything behind their work desk. This includes creating their very own website, doing marketing, buying and shipping products, and setting up a payment scheme. For entrepreneurs who haven’t made up their minds yet, here are some advantages e-commerce has over traditional retail.

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Cost effective

Retail stores cost a lot of money. You have rent, employee salaries, utilities, taxes, and possible bank loans. You can eliminate most of these by doing everything online. Even if you hire people for your operations, you can still cut costs by letting your staff work from home. All they need is good internet connection.

Seamless transactions
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E-commerce allows you to make transactions without ever having to talk to a customer in person or even touching the products you are selling. At the same time, customer feedback can be achieved through chat boxes or emails. Although it may seem impersonal, communicating online is still effective.

Ease of use

Because there are websites that help you make your own webpage, starting your very own e-commerce business is a breeze. Some e-commerce websites even let you host your store on their own domain, making setting up shop much easier. In fact, they even let you use their payment systems, which allow you to start selling and profiting on day one.

Founded in July 2001 by Brian Dougherty and his wife, Jenny, Dougherty Marketing offers mentorship and training services to people who aim to improve their entrepreneurial and leadership skills. The company has already helped hundreds of groups and individuals in starting their business and achieving success. Visit this website to learn more about the company.

Common challenges faced by entrepreneurs

It is never easy to start your own business. In today’s highly competitive and saturated markets, business longevity seems a hard possibility. Here are some common examples of challenges faced by entrepreneurs or business owners these days.

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Discrepancies in cash flow management. A constant cash flow is important to business survival. However, many businesses, waiting on checks and accounts payables, still struggle to pay monthly bills and their workers. This problem could be rooted in delayed invoicing, and is a common challenge pitfall in any business or establishment. Waiting to get paid is a difficult situation, especially if the customer completely fails to do so.

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Managing websites and social media pages. In today’s digital uprising, having an online presence is a must for every business to reach wider audiences and target markets. However, it could be a struggle to maintain websites and social media pages amid everyday operational tasks. This is a main reason business owners hire social media or web marketing managers.

Recruiting or hiring dependable employees. Even if you have established a proper workforce framework, it wouldn’t be as effective without employees you can depend on. The hiring process is a difficult thing to manage, which is why it is up to the human resources department to make sure that the right people will be hired.

Dougherty Marketing offers mentorship and training services to people who aim to improve their entrepreneurial and leadership skills. With the company’s services, clients can develop and grow successful businesses. For more articles like this, visit this page.

How to market your very first business

No matter how life changing your services or products are, letting the world know of their existence and availability is the work of marketing. Corporations spend billions on marketing each year trying to outdo each other with onsite advertisements, events, promotions, commercials, and every other marketing tool known to man. Depending on how you market your business, your endeavor can fail or become a booming success. If you are just starting your first business and don’t know a thing about marketing, here are some tips to help you out.
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Digital marketing is the best tool for a nascent business. Currently, the best digital marketing tool is social media. Having a social media account on Facebook gives people easy access to your company’s basics; a list of products and services, the location of the office or store, work hours, phone numbers, and so on.

Inasmuch as you can cram considerable information about your business on a Facebook page, social media apps are also a direct line to potential customers. Through the built-in messenger systems, one can easily interact with your brand and you can respond just as quickly.

Since everyone is on Facebook or Instagram, paying for targeted ads could reach many potential clients. Their algorithms ensure that the right demographics in a specific area see your ads. And these ads don’t cost as much as other marketing efforts like radio commercials or print ads on newspapers.

For Brian Dougherty, people who want to start a business should be prepared to fight an uphill battle. This is why he, together with his wife, Jenny, started Dougherty Marketing, a company that offers entrepreneurial mentorship and training. To learn more about the company, visit their website.

Time management tips for entrepreneurs

These days, it’s possible for business owners and entrepreneurs to work whenever and wherever they want. However, this kind of freedom can be counterproductive for those who are prone to procrastination. Here are some helpful time management tips for those who feel that they are lagging behind:


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Set up a schedule

Not being bound by the standard nine-to-five can be overwhelming for some. Too much freedom can lead to loss of motivation, especially among those who work from home. To make the most out of one's time, a schedule is a must. One can choose to have a weekly plan, a task list, or a more detailed hourly outline of how the day should go. The important thing is to follow the schedule so that the days end with accomplishments.

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Remember: First things first

Most of the time, procrastinators do tasks that would take their mind off a pending task, whether these are work-related or fun activities that would make them feel at ease. To manage time wisely, prioritize tasks and commit to finish the most important ones first. Practicing the first things first principle will instill an indispensable discipline that will benefit not just the individual but the people involved in the business. This habit will also help a person focus and get rid of distractions.

Use productivity tools

Sheer willpower might not be the best way to end procrastination. The use of apps and timers might help in keeping a person aware of how he or she is spending time. These days, there are many apps that keep track of a person's social media use and working hours. One can also use manual timers and follow methods like the Pomodoro technique to ensure their movement according to schedule. There are many productivity tools available and it might help to take advantage of these innovations to increase work efficiency.

Breaking old habits can be challenging. But with the right mindset, an entrepreneur can develop better practices that will lead them to more successes.

Dougherty Marketing is a company founded by Brian and Jenny Dougherty aimed at helping entrepreneurs find their way to success. Learn about Dougherty Marketing by visiting its official website.